A MULTI-DISCIPLINARY DESIGN LAB
foræva is about bringing together a team of award-winning designers with innovative super-powers in fashion, jewellery, product design and architecture. It is about design explorations, discovery and reinvention of digital craft in the making of the wearable, the industrial, the artistic and the experiential.
where no other human artefact has gone before.
foræva is about augmenting traditional fashion crafting with technology and digital fabrication, about redefining pattern making, from the digital print to the digital knit or to 3D volumetric textures and patterns. the journey from an old craftsman's workshop all the way to the data cloud.
3D CAD & DIGITAL DESIGN
foræva is about enhancing tailoring and pattern cutting with 3D digital simulations, computation and advanced form finding tools to create functional, yet sculptural pieces with expressive volumetric effects, fit for both the human wardrobe and the A.I.'s sense of fashion.
RESEARCH & PROTOTYPING
foræva is about design at all scales, from the micro scale to the macro, from the smallest crystal and it's setting/fixing on a dress or piece of jewellery to the stage set of the final show. from crystallising the idea to the physical process of making it.
foræva is about changing perceptions, redefining directions and opening new perspectives on existing markets and audiences and also about enjoying the process. foræva is not only about design, but the wireless message it sends through its sensorial and artistic channels.
USER ORIENTED DESIGN
foræva is about design for everyone, from the daily clothing item to the wearable piece of technology or the exuberant outfit in a music show. or the couture you will need on the coming Mars colonisation.